Visit Finland is an integral part of Business Finland, a registered association almost 100 per cent funded by the Finnish Government. Business Finland helps Finnish SME companies that represent a multitude of lines of industry and business. The aim is to help companies attract foreign investments to Finland, become more international in their line of work and, more recently, promote Finland as an attractive tourist destination to a world-wide audience.
Visit Finland works closely with ministries, travel businesses, transport companies and Finnish regions. This cooperation involves research, product development and, above all, marketing of leisure tourism to Finland from abroad.
Finland Convention Bureau (FCB) is a part of Visit Finland. FCB promotes Finland actively in the Meetings Industry sector (meetings, incentives, congresses, events).
Visit Finland marketing efforts focus mostly on brand awareness in the North American market.
Visit Finland objectives in the U.S. are
Visit Finland is part of the Scandinavian Tourism Inc., an umbrella organization for the five Scandinavian countries with a call center handling all consumer requests and fulfillments.
Polar Star Marketing Solutions LLC
297 York Street
Jersey City, NJ 07302
Scandinavian Tourist Boards
tel. +1- 212-885-9700